Meta expands Reels globally in an attempt to cure Facebook’s woes - The Fact Factory

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Wednesday 23 February 2022

Meta expands Reels globally in an attempt to cure Facebook’s woes


Meta has launched Facebook Reels, its short video product for the blue app, across 150 countries. This is likely a bid to restore its plummeting user base, and restore some ad revenue. After seeing some success with Instagram Reels, the company began testing its short video platform within the Facebook app in India last March. Later in September, it launched this feature in the US. But is this global launch of Reels enough to right its sinking ship? Stonks The social media giant has had a horrid past few weeks. Its daily active user count dipped for the first time…

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