Does having an European HQ still matter in a ‘remote’ world? Absolutely

Nearly every company has had to adjust to a distributed working model since the pandemic hit, with workers now dispersed to a wide range of locations and time zones. One unexpected benefit of this massive paradigm shift is that startups today are better prepared than before to adapt to the demands of becoming a global organization, including those that I invest into as a General Partner at Frontline X, a growth-stage fund for US companies expanding to Europe. But on the journey to building a global company, there are countless decisions, and a handful has an outsized impact on your…

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