Everything marketers need to know about Telegram’s new ad platform - The Fact Factory

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Monday 8 November 2021

Everything marketers need to know about Telegram’s new ad platform


In the past, Telegram has attempted to earn money by creating a cryptocurrency operation, but the idea failed. Now, the firm is relying on an age-old idea to get some cash in the bank: ads. Over the weekend, the app’s founder, Pavel Durov, said that the firm will now allow ads on its platform in a limited capacity. Thankfully, you won’t see any ads in your private chats or channels: Telegram will not show promotional messages in your chat list, private conversations or groups. Advertising will affect only large channels – services where there is already advertising, and the support…

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