Amazon’s new fitness offerings aim to rival Apple and Fitbit - The Fact Factory

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Wednesday, 29 September 2021

Amazon’s new fitness offerings aim to rival Apple and Fitbit


Amazon’s Astro robot was certainly the most eye-catching announcement of the last night. However, the ecommerce giant also launched a new version of its Halo fitness band, along with health-related services, including workout and nutrition guidance. The new $80 Halo View has an AMOLED screen to display time, notifications, and fitness stats. While that’s the biggest upgrade from last year’s screen-less Halo band, Amazon has also dropped the always listening mic. This means you can’t use the weird-as-hell emotion detecting feature directly from the band, but it still lives in the app. The company says the new band has a…

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