From Couch Guy to West Elm Caleb: How TikTok replaced modern-day tabloids - The Fact Factory

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Saturday, 29 January 2022

From Couch Guy to West Elm Caleb: How TikTok replaced modern-day tabloids


Can you believe Makayla was dropped from Bama Rush? Do you think Couch Guy was cheating? Did you see Gabby Petito’s last post before she went missing? If you don’t spend much time online, you may not recognize these names. But on TikTok, their stories became sensationalized, memeified, hashtagged and rehashed. The most recent is “#WestElmCaleb.” Women took to TikTok to share their experiences of being peppered with affection, strung along and ultimately ghosted by a New York City-based designer named Caleb, who became the exemplar for the worst aspects of online dating culture. Together, these stories represent the emergence…

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