5 strategies every founder should use to defeat their detractors

This article was written by Joe Procopio and originally published on Built In. Every startup is going to have its detractors. Every new idea, every revolutionary product, every unique strategy, and every best-made plan will find its natural enemy out in the wilds of the market. When you’re an entrepreneur, you’re going to face armies of people who doubt you. At best, they’ll throw a cutting remark out on social media. At worst, they’ll do everything in their power  —  and they have a lot of power  —  to stop you from threatening their status quo. Your detractor could be an incumbent company…

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