This article was originally published by Brent Gruber from JD Power on Clean Fleet Report, a publication that gives its readers the information they need to move to cars and trucks with best fuel economy, including electric cars, fuel cells, plug-in hybrids, hybrids and advanced diesel and gasoline engines. Conventional wisdom on what constitutes effective engagement with prospective buyers will have to be revisited if the automotive industry is going to effectively pivot to support the nascent — though growing — EV market. To advance and meet projected electric vehicle (EV) production and sales volumes, a significantly higher level of…
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