The digital ad market grew this year while traditional markets tumbled. You’ll understand why after this - The Fact Factory

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Monday, 28 September 2020

The digital ad market grew this year while traditional markets tumbled. You’ll understand why after this


TLDR: The Digital Advertising and Marketing 101 Certification Bundle explains the big, wide world of online ads, all coming from a marketing expert himself. The COVID-19 pandemic has produced all kinds of financial winners and losers. Unfortunately, the tally does find mostly losers. Case in point, advertising dollars. A look at U.S. advertising dollars spent in 2020 is expected to end the year down about 30 percent from 2019’s figures. Yet one industry’s loss is another one’s gain as the surge in online traffic from our new stay-at-home/work-from-home world caused digital ad purchases to rise by 6 percent year over…

This story continues at The Next Web


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